Word

POINT CURVE

Status

Pending

Status Code

645

Status Date

Thursday, March 14, 2024

Serial Number

97730894

Mark Type

4

Filing Date

Friday, December 23, 2022

Trademark Owner History

Rookie Road, Inc.

Classifications

41 Publication of online electronic magazines; publication of the editorial content of sites accessible via a global computer network; Online electronic publishing of blogs; Online electronic publishing of digital content, namely, providing online non-downloadable news articles, e-books, audio recordings and videos in the fields of news, sports, health, home, food, money, finance, technology, electronics, travel, automobiles, business and industry, dating and relationships, education, entertainment, hobbies and games, pets, jobs and careers, current events, topics of local interest, parenting, religion and spirituality, fashion, style and beauty; publishing of web magazines; publishing of electronic publications; Online electronic publishing of periodicals; Digital video, audio, and multimedia publishing services; Multimedia publishing of electronic publications and online magazines; Video production; Digital video, audio, and multimedia publishing services; Providing a website featuring blogs and non-downloadable publications in the nature of articles in the fields of news, sports, health, home, food, money, finance, technology, electronics, travel, automobiles, business and industry, dating and relationships, education, entertainment, hobbies and games, pets, jobs and careers, current events, topics of local interest, parenting, religion and spirituality, fashion, style and beauty; Entertainment services, namely, providing a website that displays trending news and information content in the field of news, sports, of health, home, food, money, finance, technology, electronics, travel, automobiles, business and industry, dating and relationships, education, entertainment, hobbies and games, pets, jobs and careers, current events, topics of local interest, parenting, religion and spirituality, fashion, style and beauty; Multimedia entertainment services, namely, the development, creation, production, and post-production of multimedia entertainment content in the nature of audio recordings and video recordings

35 Advertising, including on-line advertising on a computer network; Online advertising and promotional services; Promoting, advertising and marketing of the brands, products, services and online websites of individuals, businesses and nonprofit organizations; Advertising on the Internet for others, in the nature of advertising campaigns for web pages; Digital advertising services; Promotion, advertising and marketing of on-line websites; promoting the goods and services of others by providing links to the Web sites of others; promoting the goods and services of others by providing a Web site at which users can link to information pertaining to the goods and services offered by merchants; dissemination of advertising matter; dissemination of advertising for others via the Internet; Advertising and marketing services, namely, promoting the goods and services of others; providing demand creation and lead generation activities and services; marketing services in the nature of customer acquisition and customer conversion activities and services; Marketing advisory services; Providing marketing consulting in the field of digital media and social media; Development of marketing strategies, concepts and tactics, namely, audience development, brand awareness, customer relations, online community building and digital word of mouth communications; Marketing services; Marketing consulting; Marketing research services; Marketing analysis services; Marketing consulting, namely, development of marketing campaigns for others; Advertising and marketing consultancy; Advertising and marketing services provided by means of indirect methods of marketing communications, namely, social media, search engine marketing, search engine optimization for sales promotion, inquiry marketing, internet marketing, mobile marketing, blogging and other forms of passive, sharable or viral communications channels

42 Computer software design; Developing and updating computer software; Computer services, namely, managing websites for others, managing website content, providing data management services in the nature of managing third party content and data for website hosting; Computer programming services; Website services, namely, website hosting, website load testing, website usability testing, website planning and design, website development, creating, building and maintaining; Computer services, namely, developing websites in the field of news, sports, of health, home, food, money, finance, technology, electronics, travel, automobiles, business and industry, dating and relationships, education, entertainment, hobbies and games, pets, jobs and careers, current events, topics of local interest, parenting, religion and spirituality, fashion, style and beauty; Consulting services in the field of software as a service (SAAS); software design and development; software authoring; computer software development; computer software consultancy; Providing temporary use of non-downloadable software for use in data management, content management, and website management; Providing online non-downloadable software for use in data management, content management, and website management; Software as a service (saas) services featuring software for managing third party content and data for website hosting; Platform as a service (paas) services featuring computer software for managing third party content and data for website hosting; infrastructure as a service (IAAS) services, namely, hosting servers for use by others; Data as a service (DaaS) services featuring software for database management in the field of advertising and marketing, and content management in the field of advertising and marketing; Application service provider (ASP) services featuring software for access to content; Application service provider (ASP), namely, hosting computer software applications of others; Providing temporary use of online non-downloadable application programming interface (API) software for managing third party content and data for website hosting Website design and development for others; Developing customized web pages and other data feed formats for websites featuring user-defined information; providing customized on-line web pages and data feeds for websites featuring user-defined information, which includes blog posts, new media content, other on-line content, and on-line web links to other websites; providing customized on-line web pages for websites featuring user-defined information, which includes search engines and on-line web links to other web site; Application service provider, namely, hosting, managing, developing, analyzing, and maintaining applications, software and web sites of others in the fields of news, sports, of health, home, food, money, finance, technology, electronics, travel, automobiles, business and industry, dating and relationships, education, entertainment, hobbies and games, pets, jobs and careers, current events, topics of local interest, parenting, religion and spirituality, fashion, style and beauty; Computer services, namely, providing search platforms in the nature of providing a website featuring a media aggregator and search engine for internet content

Trademark Events

Dec 27, 2022

New Application Entered

Dec 29, 2022

New Application Office Supplied Data Entered

Sep 23, 2023

Assigned To Examiner

Sep 26, 2023

Non-Final Action Written

Sep 26, 2023

Non-Final Action E-Mailed

Sep 26, 2023

Notification Of Non-Final Action E-Mailed

Dec 19, 2023

Teas Response To Office Action Received

Dec 19, 2023

Correspondence Received In Law Office

Dec 19, 2023

Teas/Email Correspondence Entered

Feb 17, 2024

Approved For Pub - Principal Register

Mar 5, 2024

Withdrawn From Pub - Og Review Query

Mar 12, 2024

Previous Allowance Count Withdrawn

Mar 14, 2024

Final Refusal Written

Mar 14, 2024

Final Refusal E-Mailed

Mar 14, 2024

Notification Of Final Refusal Emailed

Jun 14, 2024

Teas/Email Correspondence Entered

Jun 14, 2024

Correspondence Received In Law Office

Jun 14, 2024

Application Extension To Response Period - Received

Jun 14, 2024

Application Extension Granted/Receipt Provided

Jun 14, 2024

Teas Request For Reconsideration Received