35 Advertising; business management; business administration; advertising services provided via the Internet; operation and supervision of incentive schemes and discounts; The bringing together, for the benefit of others, of a variety of insurance services enabling customers to conveniently view and purchase those services from an Internet website or application; providing information in response to customer queries; the bringing together, for the benefit of others, of a variety of veterinary goods and supplies enabling customers to conveniently view and purchase those products from an Internet website or application; customer club services, for commercial, promotional and/or advertising purposes; retail or wholesale services relating to pet products including pet food, pet toys and pet accessories; online retail services relating to pet products including pet food, pet toys and accessories; administration of a discount program for enabling participants to obtain discounts on goods and services through use of a discount membership card; administration of loyalty programs involving discounts or incentives; promoting the goods and services of others through discount card programs; promoting the goods and services of others through the distribution of discount cards