The mark consists of an upper part and the lower part. The upper part consists of on the left side, two flowers, one purple and green and one red, green, and yellow; a green, white, and black chili; some slingshots of water with light blue, yellow and fuchsia colors in the center and dark blue outline; in the center of the design is an orange circle, with a blue-gray, light blue, dark blue, red, black, orange, yellow, brown, white, and green heron in flight. Small black stylized letters reading "EST. 1990" and "MADE IN MEXICO" outside the circle only on the right side. On the right side, the design is symmetrical to the left side except for a red, white, and black chili. The lower part consists of the stylized wording "LAGO DE" in black letters and the word "CHAPALA" in larger white letters outlined with yellow and green colors." The remaining white in the mark represents background and is not part of the mark.
LAGO DE CHAPALA EST ONE NINE NINE ZERO MADE IN MEXICO; LAGO DE CHAPALA EST NINETEEN HUNDRED NINETY MADE IN MEXICO; LAGO DE CHAPALA EST ONE THOUSAND NINE HUNDRED NINETY MADE IN MEXICO
The color(s) purple, red, yellow, green, light blue, fuchsia, dark blue, blue-gray, black, orange, brown and white is/are claimed as a feature of the mark.
The English translation of "LAGO DE CHAPALA" in the mark is "LAKE OF CHAPALA".
"CHAPALA" "EST. 1990" AND "MADE IN MEXICO"
Trademark: 97641924
