9 Downloadable and recorded computer software for data warehousing, data management, data mining, data monitoring, data retention, advanced analytics, and data and marketing analytics; downloadable and recorded computer software for capturing, storing, analyzing and managing data across multiple data platforms; downloadable and recorded computer software big data analysis; databases, namely, downloadable database for use in big data analytics; downloadable electronic publications in the nature of e-books, best practice guides, data sheets, reports, articles, and white papers in the field of big data analytics