9 Downloadable computer programs featuring downloadable virtual goods in the nature of alcoholic and non-alcoholic beverages, food, clothing, footwear, headwear, eyewear, bags, sports bags, backpacks, umbrellas, parasols, serving trays, portable beverage coolers, portable bars, ice buckets, cups, glasses and drinking vessels, bottle openers, cases and covers for cell phones, smart phones, tablet computers, all for use in online virtual worlds; Downloadable software, mobile application software and cloud based software for electronic devices, namely, wirelessly connected bracelets being wearable digital electronic devices comprised primarily of software and a wrist band mounted touch screen, adapted for accessing online virtual worlds; Downloadable multimedia files containing artwork, text, audio, and music relating to events, pop culture, sports, art, culture, entertainment, night life, travel, adventure, music, lifestyle, fashion, beauty, photography and people, namely, celebrities, athletes, artists, musicians, and photographers; Downloadable multimedia files containing artwork, text, audio, and music relating to events, pop culture, sports, art, culture, entertainment, night life, travel, adventure, music, lifestyle, fashion, beauty, photography and people, namely, celebrities, athletes, artists, musicians, and photographers authenticated by non-fungible tokens; Downloadable software, mobile application software and cloud based software for providing users access to a virtual marketplace; Downloadable software, mobile application software and cloud based software for generating cryptographic keys for receiving and spending crypto assets; downloadable computer software for managing cryptocurrency transactions using blockchain technology; Downloadable computer programs for the creation and trade of digital collectibles using blockchain-based software technology; Downloadable software for enabling the authentication of digital assets, for providing ownership of such assets, for checking the availability of such assets, and for the trading of digital assets; Downloadable software, mobile application software and cloud based software for processing transactions related to crypto-collectibles, non-fungible tokens and other application tokens; Downloadable software, mobile application software and cloud based software for use electronically trading, storing, sending, receiving, accepting and transmitting crypto-collectibles, non-fungible tokens and other application tokens; Downloadable computer software, mobile application software and cloud based software for the purchase and sale of rights to digital goods; Downloadable computer software, mobile application software and cloud based software for managing digital collectibles; Downloadable computer software, mobile application software and cloud based software for viewing images, and other multimedia content relating to beverages, food, sports, music and apparel; Downloadable virtual goods in the nature of loyalty cards, incentive cards and reward cards