The mark consists of the word "LAUNCH" in scripted font with the letter "A" in uppercase and the remaining letters in lower case. The letters "l", "n", "c" and "h" are in gray and the letters "A" and "u" are in gold. Below "LAUNCH" is the word "OPTIMISM" in scripted lowercase font with the "o" and the upper part of the "p" formed by the infinity symbol. The infinity symbol is colored like a rainbow with the colors red, orange, yellow, green, blue and purple. A black rocket ship is contained within the infinity symbol at the start of the "p". The "p" descender, the "i" and the first "m" are gray. The "t", "i", "s" and second "m" are gold. The gold letters "Au" in "Launch" and the gold letters "t" and "ism" in "OPTIMISM" spell "Autism".
The color(s) gray, gold, red, yellow, orange, green blue, purple, and black is/are claimed as a feature of the mark.