The mark consists of the three-dimensional configuration of distinctive trade dress characterizing the packaging for Applicant's goods. The trademark KELLY-MOORE( R ) appears in black capital letters in stylized letters in a horizontal formation against a white background. Beneath KELLY-MOORE ( R ) appears the word PAINTS in black capital letters, also in stylized letters and also against a white background. A yellow horizontal band appears beneath the word PAINTS and circumscribes the paint can label. Beneath the yellow band appears the trademark KEL-BOND( R ) in white capital letters against a brown background. Beneath the trademark KEL-BOND( R ) appears the word PLUS in white capital letters against a brown background. Beneath the word PLUS appears the words INTERIOR / EXTERIOR in white capital letters in horizontal alignment with a forward slash appearing between the word INTERIOR and the word EXTERIOR, said words and slash INTERIOR / EXTERIOR appearing in white capital letters against a brown background. Beneath the words and slash INTERIOR / EXTERIOR appear the words ADHESION PRIMER in white capital letters in horizontal alignment against beneath a brown background. Beneath the words ADHESION PRIMER appear the words IMPRIMADOR ADHERENTE in white capital letters in horizontal alignment against a brown background. The words IMPRIMADOR ADHERENTE are in the Spanish language and translate to adherent primer. Beneath the words IMPRIMADOR ADHERENTE appears a yellow band that circumscribes the paint can label. Beneath the yellow band appears a grey band that circumscribes the paint can label. Beneath the grey band appears a white band that circumscribes the paint can label. Beneath the white band appears a black band that circumscribes the paint can label. From top to bottom, the background consists of the colors white, yellow, brown, yellow, grey, white, and black. The trade dress elements are not functional or utilitarian. The product label elements are merely ornamental. The matter shown in the broken or dotted lines is not part of the mark and serves only to show the position or placement of the mark.
The color(s) white, yellow, brown, grey, and black is/are claimed as a feature of the mark.
The English translation of Imprimador Adherente in the mark is Bonding Primer.
"PAINTS, INTERIOR, EXTERIOR, PLUS, ADHESION, PRIMER"
Trademark: 97555958
