The mark consists of the design of the figure of a mustached man in black and white and beige shading, wearing a black shirt with white, white and black pants, a white and black sombrero, white sandals, and a white and black sombrero, holding a beige and black machete sitting on a black rock, all parts of the design having beige shading. In the background there is a beige and white colored crop field and mountain. Below the design and between two black and white shaded circles with beige outline is the stylized "EL VIEJÓN" wording in black and white and with a white and beige outline, below that is the stylized black "GOURMET GOODS & MORE" wording.
EL VIEJÓN GOURMET GOODS AND MORE
The color(s) white, beige, and black is/are claimed as a feature of the mark.
The English translation of the word "EL VIEJÓN" in the mark is "THE ELDERLY MAN".
"GOURMET GOODS"
Trademark: 97546921
