The mark consists of the word PURE in large black letters over a backdrop of a large green circle with a white chicken in it. The chicken has a red comb and wattle and a black beak, eye, and feet. Underneath, the words PRAIRIE FARMS in black are in a concave arc outside the bottom curve of the circle.
The color(s) black, white, green, and red is/are claimed as a feature of the mark.
Trademark: 97546187
