The mark consists of the stylized word "BLIFFERT" positioned above the stylized stacked wording "LUMBER" and "& HARDWARE", which is positioned above the stylized word "WISCONSIN". The stylized letters and numbers "EST. 1904" are positioned above the stylized word "BLIFFERT". The stylized wording, as illustrated in the mark, is positioned on top of a transparent circular design that features two concentric stacked half circle designs positioned at the top and bottom of the circle design. The stylized letters and numbers "EST. 1904" are positioned in-between the top two concentric half circle designs and the stylized word "WISCONSIN" is positioned in-between the bottom two concentric half circle designs. A shaded circle design is featured on either side of the stylized letters and numbers "EST. 1904". The stylized wording, numbers, and designs, as illustrated in the mark, are positioned on top of a shaded rectangular background, which is not a claimed feature of the mark. The colors black, grey, and white represent background, outlining, shading, and transparent areas and are not claimed as features of the mark.
The name(s), portrait(s), and/or signature(s) shown in the mark identifies a living individual(s) whose consent(s) to register is made of record.
EST. ONE NINE ZERO FOUR BLIFFERT LUMBER AND HARDWARE WISCONSIN; EST. NINETEEN HUNDRED FOUR BLIFFERT LUMBER AND HARDWARE WISCONSIN
"EST. 1904", "LUMBER & HARDWARE", AND "WISCONSIN"
Trademark: 97541133
