The mark consists of trade dress in the nature of product packaging in the form of a bag featuring a snack mix. The left side of the bag has a column of purple containing a pattern of dark purple triangles which serves as a background for the word "KIUBO" in pink. The letter "O" in "KIUBO" has a pink exclamation point. The rest of the bag has a background in pink. The words "SNACKS MIX" are white with a purple underline. The words "CHILES TATEMADOS" are black. The bag also features pictures of a white spoon with black liquid, a white bowl of brown and black chile sauce with green sliced chiles, brown chile, red and green chiles with brown char marks, red and yellow seeds, brown spices, orange twist snacks, yellow snack sticks, brown chips, orange cheese cubes, and green lime wedge. The rectangular shape of the package which is outlined in dotted lines is shown for positioning purposes only and is not claimed as a feature of the mark.
KIUBO SNACKS MIX CHILES TATEMADOS
The color(s) purple, pink, black, green, orange, white, and brown is/are claimed as a feature of the mark.
The English translation of "KIUBO" in the mark is "WHAT'S UP". The English translation of "CHILES TATEMADOS" in the mark is "BURNT CHILES".
THE PICTORIAL DEPICTIONS OF CHARRED CHILES, CHEESE CUBES, LIME WEDGE, AND SNACK CHIPS, STICKS AND SPIRALS, AND "SNACKS MIX CHILES TATEMADOS"