The mark consists of Color is not claimed as a feature of the mark. The mark consists of The letters MX preceding an image of a decorated skull image with the numbers 1910 following said skull image. The skull image includes an agave plant at the forehead, a heart shape below the agave, two black cirles as eyes surrounded by pink waves. The skull contains decorative markings on the forehead, cheekbones and at jawline.
Color is not claimed as a feature of the mark.