The mark consists of the wording "BTF BUSINESS TRADE FAIR GLOBAL EVENTS" in stylized letters whereby "BTF", with the "B" in light orange, the "T" in blue, and the "F" in dark orange, is centered inside a stylized globe with a dark orange ring encircling it and meridian lines in white that separate sections of the globe featured in yellow, blue, dark orange, green, light orange, and yellow. Stylized light rays emanate from the globe's perimeter that are green, dark orange, and yellow, and stacked beneath the stylized globe is "BUSINESS" in blue then "TRADE FAIR" in dark orange and centered between two thin blue horizontal lines, and at the bottom is "GLOBAL EVENTS" in blue.
The color(s) yellow, blue, green, white, light orange, and dark orange is/are claimed as a feature of the mark.
"BUSINESS TRADE FAIR GLOBAL EVENTS"