The mark consists of a black label with the wording "DR. JIM'S" in white font on a black scroll with black bullet ends with white shading, appearing above a white oval with the portrait of a bust of a male in black and white centered in the oval and the wording "A.J. SPEECE D.O." appearing below the portrait in black font. The wording "PRESCRIPTION GUN ELIXIR" appears in white font on a black banner, and underneath is the image of two guns crossed in black and white on a white background, with a white banner outlined in black with the wording "CLEANS LUBRICATES PROTECTS" in black font appearing across the middle of the guns. Below where the guns are crossed is the wording "NO SILICONE!!!! SAFE ON METAL, WOOD AND PLASTIC" in black font. In another white block appearing at the bottom portion of the label is the wording "LIFETIME NO QUESTIONS ASKED MONEY BACK GUARANTEE" in large black font above the wording "40X HARDER THAN DIAMONDS MORE ELASTIC THAN RUBBER" in smaller black font.
The name(s), portrait(s), and/or signature(s) shown in the mark does not identify a particular living individual.
The color(s) black and white is/are claimed as a feature of the mark.
"GUN", "CLEANS LUBRICATES PROTECTS", "NO SILICONE", "SAFE ON METAL, WOOD AND PLASTIC" AND "LIFETIME NO QUESTIONS ASKED MONEY BACK GUARANTEE"
The stippling is a feature of the mark and does not indicate color.