The mark consists of the term BLUV in capital letters depicted with the letters B in red, L in orange, U in green, and V in blue, all appearing to the left of a stylized design of an eye, with the outline in black, the sclera in white, the iris in red, orange, yellow, green, blue, and violet, and the pupil in red.
BLUE V
The color(s) red, orange, green, blue, black, white, yellow, and violet is/are claimed as a feature of the mark.