35 Online retail store services featuring cloth patches, stickers, bumper stickers, challenge coins, Christmas ornaments, plaques, key chains, cigar cutters, pins, drinkware, mugs, coffee mugs, water bottles, bags, duffel bags, tote bags, clothing, T-shirts, shorts, sweatshirts, baseball caps, and headwear; Promoting public awareness of the need for increased public support for the law enforcement profession by permanently recording and appropriately commemorating the service and sacrifice of law enforcement officers; Charitable business operation services in the nature of coordination of the procurement and distribution of a memorial donations for slain law enforcement officers