35 On-line retail store services and retail store services featuring eyeglasses, contact lenses, sunglasses, frames for eyeglasses, eyeglass lenses, cases for eyeglasses, frames for sunglasses, sunglass lenses, sunglass cases, cases for contact lenses, goggles for sports, sports glasses, frames for sports glasses, pince-nez; On-line wholesale store services and wholesale store services featuring eyeglasses, contact lenses, sunglasses; Franchising services, namely, offering business management assistance in the establishment and operation of retail stores in the field of eyeglasses, contact lenses, sunglasses