The mark consists of , from left to right, a Chinese character design, a maple leaf against a solid rectangular background, a dollar sign within a circle outline, a maple leaf against a solid rectangular background and a Chinese character design.
The non-Latin characters in the mark transliterate to "cheung" or "chang" and "yuen" or "yuan" and this means "first" or "primary" and "prosperous" or "flourishing" in English.