The mark consists of 3 faceless people in a row with hands folded in prayer and crowns on their heads. The person in the middle is larger with an afro and the people on each side are smaller. The words "Do It For The" are placed under them and a scripted "Babies" is placed under that. "SINCE 2017" is placed under the word "Babies".
DO IT FOR THE BABIES SINCE TWENTY SEVENTEEN; DO IT FOR THE BABIES SINCE TWO THOUSAND SEVENTEEN; DO IT FOR THE BABIES SINCE TWO ZERO ONE SEVEN
Color is not claimed as a feature of the mark.