41 Book publishing; Personal coaching services in the field of physical fitness, exercise, diet and weight loss; Personal coaching services in the field of physical fitness, exercise, diet and weight loss provided via in-person and virtual training sessions; Publishing books in the field of physical fitness, exercise, diet and weight loss; Publishing of books, e-books, audio books, music and illustrations; Personal fitness training services and consultancy; Personal training provided in connection with weight loss and exercise programs; Personal training services, namely, strength and conditioning training; Personal training services, namely, strength and conditioning training and speed training; Physical fitness training services; Providing a website featuring non-downloadable articles in the field of physical fitness, exercise, diet and weight loss; Providing information in the field of exercise training; Providing on-line non-downloadable articles in the field of physical fitness, exercise, diet and weight loss; Providing online non-downloadable e-books in the field of physical fitness, exercise, diet and weight loss; Providing online non-downloadable tutorial e-books in the field of physical fitness, exercise, diet and weight loss; Virtual personal coaching services in the field of physical fitness, exercise, diet and weight loss