Word

AMERICAN HEART ASSOCIATION

Status

Pending

Status Code

641

Status Date

Wednesday, May 8, 2024

Serial Number

97317898

Mark Type

3

Filing Date

Thursday, March 17, 2022

Trademark Owner History

American Heart Association, Inc.

Classifications

41 Entertainment and amusement, namely, provision of online non-downloadable virtual goods in the nature of health and wellness products, smoking-cessation products, cookbooks, recipes, fitness programs, nutritional programs, weight management products, diabetes diagnostic and management products, blood pressure diagnostic and management products, foods, and beverages, clothing, avatars, emojis, icons, capes, fitness and exercise equipment, kitchenware, kitchen appliances, fitness tracking equipment, health monitoring equipment, and general merchandise for use in virtual environments created for entertainment purposes; Entertainment services, namely, providing on-line, non-downloadable virtual goods, namely, health and wellness products, smoking-cessation products, cookbooks, recipes, fitness programs, nutritional programs, weight management products, diabetes diagnostic and management products, blood pressure diagnostic and management products, foods, and beverages, clothing, avatars, emojis, icons, capes, fitness and exercise equipment, kitchenware, kitchen appliances, fitness tracking equipment, health monitoring equipment, and general merchandise for use in online virtual worlds created for entertainment purposes; Providing information, news and commentary in the field of fitness via virtual reality and augmented reality environments; Entertainment services, namely, providing temporary use of non-downloadable video games; Virtual physical fitness training services; Virtual personal coaching services in the fields of health, wellness, cardiovascular health, fitness, and nutrition, prevention, reduction, or treatment of cardiac events, heart failure, cardiovascular disease and stroke; Virtual training services in the fields of CPR, basic first aid, advanced cardiovascular life support, pediatric advanced life support, basic life support, and prevention, reduction, or treatment of cardiac events, heart failure, cardiovascular disease and stroke

9 Downloadable virtual goods, namely, computer programs featuring health and wellness products, smoking-cessation products, cookbooks, recipes, fitness programs, nutritional programs, weight management products, diabetes diagnostic and management products, blood pressure diagnostic and management products, foods, and beverages, clothing, avatars, emojis, icons, capes, fitness and exercise equipment, kitchenware, kitchen appliances, fitness tracking equipment, health monitoring equipment, and general merchandise for use online and in online virtual worlds; Downloadable virtual goods created with blockchain-based software technology and smart contracts, namely, computer programs featuring downloadable virtual goods in the nature of health and wellness products, smoking-cessation products, cookbooks, recipes, fitness programs, nutritional programs, weight management products, diabetes diagnostic and management products, blood pressure diagnostic and management products, foods, and beverages, clothing, avatars, emojis, icons, capes, fitness and exercise equipment, kitchenware, kitchen appliances, fitness tracking equipment, health monitoring equipment, and general merchandise for use online and in online virtual worlds; Downloadable multimedia files containing artwork, music, audio recordings, video, photographs, images, crypto-collectibles, or text relating to charitable events, charitable giving, fundraising, health, wellness, cardiovascular health, fitness, and nutrition, prevention, reduction, or treatment of cardiac events, heart failure, cardiovascular disease and stroke authenticated by non-fungible tokens (NFTs); Downloadable game software; Downloadable computer software for allowing users inside virtual worlds, video games, and the metaverse to communicate with each other, play games, exercise, take photographs, prepare food for cooking and eating, exchange recipes, undergo medical procedures, interact with medical caregivers, interact with health and fitness professionals, exchange information in the fields of health, wellness, medicine, food, cooking, diet, lifestyle, and engage in other virtual experiences and utilize virtual goods

35 Online retail store services featuring virtual goods, namely, health and wellness products, smoking-cessation products, cookbooks, recipes, fitness programs, nutritional programs, weight management products, diabetes diagnostic and management products, blood pressure diagnostic and management products, foods, and beverages; Online retail store services featuring downloadable virtual goods, namely, computer programs featuring health and wellness products, smoking-cessation products, cookbooks, recipes, fitness programs, nutritional programs, weight management products, diabetes diagnostic and management products, blood pressure diagnostic and management products, foods, and beverages, clothing, avatars, emojis, icons, capes, fitness and exercise equipment, kitchenware, kitchen appliances, fitness tracking equipment, health monitoring equipment, and general merchandise for use online and in online virtual worlds; Online retail store services featuring digital assets and digital collectibles sold as non-fungible tokens (NFTs); Providing an online marketplace for buyers and sellers of downloadable multimedia files containing artwork, music, audio recordings, videos, photographs, images, or text authenticated by non-fungible tokens (NFTs); Providing an online virtual store for the sale of a wide variety of non-virtual consumer goods

44 Providing information, news and commentary in the fields of health, wellness, cardiovascular health, and nutrition, prevention, reduction, or treatment of cardiac events, heart failure, cardiovascular disease and stroke in virtual reality and augmented reality environments; Healthcare services provided in virtual reality and augmented reality environments, namely, wellness programs and medical advisory services relating to nutrition, fitness, weight reduction, blood pressure reduction, smoking cessation, providing healthy lifestyle and nutrition services, namely, personal assessments, generalized and personalized routines, maintenance schedules

42 Providing an online non-downloadable platform, namely, platform as a service services (PAAS) featuring computer software platforms for users to browse, create, modify and manipulate virtual retail goods, namely, health and wellness products, smoking-cessation products, cookbooks, recipes, fitness programs, nutritional programs, weight management products, diabetes diagnostic and management products, blood pressure diagnostic and management products, foods, beverages, clothing, avatars, emojis, icons, capes, fitness and exercise equipment, kitchenware, kitchen appliances, fitness tracking equipment, health monitoring equipment, and general merchandise for entertainment purposes; Providing a website featuring online non-downloadable software that enables uses to view, create, and exchange digital artwork, music, audio recordings, videos, photographs, images, crypto-collectibles, and text files; Software as a service (SAAS) featuring computer software platforms for viewing, transferring, and exchanging crypto-collectibles and application tokens; Platform as a service (PAAS) featuring computer software platforms for accessing crypto-collectibles and application tokens; Providing temporary use of online non-downloadable software for using and exchanging digital media, namely, digital assets, digital collectibles, digital tokens and non-fungible tokens (NFTs); Providing temporary use of non-downloadable software for uploading, modifying, sharing, viewing, displaying, transmitting, publishing, storing, managing, verifying, authenticating and communicating virtual reality content, augmented reality content, mixed experiences, content and information, digital collectibles, digital tokens, digital files, images, sound recordings, video recordings, and virtual objects; Providing temporary use of non-downloadable software for users to experience virtual reality, augmented reality and mixed reality visualization, manipulation and immersion; Creating and hosting an online community for users to access, create, publish and experience in metaverse platforms; Creating and hosting an online community featuring game and non-game worlds, online universes, and metaverse environments, and virtual and digital goods for use therein

The mark consists of a heart containing a torch with the flame of the torch flowing above the heart with the words AMERICAN HEART ASSOCIATION stacked to the right of the design.
"AMERICAN HEART ASSOCIATION"

Trademark Events

Mar 23, 2022

New Application Office Supplied Data Entered

Mar 21, 2022

New Application Entered

Mar 24, 2022

Notice Of Design Search Code E-Mailed

Sep 9, 2022

Assigned To Examiner

Sep 28, 2022

Non-Final Action Written

Sep 28, 2022

Non-Final Action E-Mailed

Sep 28, 2022

Notification Of Non-Final Action E-Mailed

Mar 27, 2023

Teas Response To Office Action Received

Mar 27, 2023

Correspondence Received In Law Office

Mar 27, 2023

Teas/Email Correspondence Entered

May 8, 2024

Non-Final Action E-Mailed

May 8, 2024

Non-Final Action Written

May 8, 2024

Notification Of Non-Final Action E-Mailed