The mark consists of a circle with the terms "HEALTHY PET ALLIANCE" and "CERTIFIED" separated by two bullet points and arranged along an inside edge of the circle, the terms "HEALTHY PET ALLIANCE" and "CERTIFIED" encircling the silhouettes of a heart, rabbit, cat, bird, fish, lizard, and dog.
Color is not claimed as a feature of the mark.
The certification mark, as used or intended to be used by persons authorized by the certifier, certifies or is intended to certify that the goods provided have been evaluated for their healthiness in terms of their nutrition, ingredients, and manufacturing.
"HEALTHY PET ALLIANCE CERTIFIED"