The mark consists of a two-dimensional packaging design. The shape of the bag is in dotted lines and is not claimed as a feature of the mark and only shows the position or placement of the mark on the container. The mark consists of the stylized wording "TAKIS POP! FUEGO"; the colors green, yellow, purple, red, white, and orange appear in the abstract drawing designs on the bag; purple appears in the background, in the outline color of the stylized dot above the "I" in "TAKIS", which is designed as a spiral, and as outline color for the "TAKIS" and "POP!" term as well as in the term "FUEGO"; orange appears as a stylized flame design above the stylized "I" and in the picture depicting a flame on top of the stylized design of the snack food; red appears in the stylized design of the snack food; yellow appears in "TAKIS", in the stylized dot above the "I" in "TAKIS", in the paint brushed background behind "FUEGO", and in the flame designs on top of the stylized design of snack foods and stylized dot above the "I" in "TAKIS"; green appears in the lime depictions next to the stylized design of the snack food; white appears in the term "POP!" and in the lime depictions.
The color(s) green, yellow, purple, red, white and orange is/are claimed as a feature of the mark.
The English translation of the word "FUEGO" in the mark is "fire". The wording "TAKIS" has no meaning in a foreign language.
the pictorial representations of the lime, peppers, and popcorn