The mark consists of a square white label with the term "Primo Monte" rendered in orange, above the letters "PM " rendered in orange outlined in yellow in a shield shape and with a blue background outlined in yellow, and the phrase "Crafted in Italy" rendered in black, and the terms term "Trebbiano D'Abruzzo DOC" rendered in orange and the term "orange wine" rendered in orange near the bottom of the label with blue scrollwork and yellow highlights throughout the label. The terms "ALC. 13% vol" appears in black on the bottom left hand corner set on a yellow background with orange crosses on each side of the wording. The wording "750 {and specify other wording that appears in this section}" appears in black on the bottom right hand corner set on a yellow background with orange crosses on each side of the wording.
PRIMO MONTE, PM CRAFTED IN ITALY, ALCOHOL ONE THREE PERCENT VOLUME, TREBBIANO D'ABRUZZO, DOC, SEVEN FIVE ZERO ORANGE WINE; PRIMO MONTE, PM CRAFTED IN ITALY, ALCOHOL THIRTEEN PERCENT VOLUME, TREBBIANO D'ABRUZZO, DOC, SEVEN HUNDRED FIFTY ORANGE WINE
The color(s) white, blue, yellow, orange, and black is/are claimed as a feature of the mark.
The English translation of Primo monte in the mark is first mountain.
CRAFTED IN ITALY", "ALC 13% VOL", "TREBBIANO D'ABRUZZO DOC", "750", AND "ORANGE WINE"