35 On-line retail store services featuring toys, apparel, games, all purpose carrying bags, lanyards, bedding, game controllers, party supplies, tableware, beverageware, ear buds, headsets and headphones, zipper pulls, lunch boxes, headwear, fashion accessories, halloween costumes, costumes for role playing, toy weapons, key chains, wallets, books, purses, back packs, stickers, belts, swimsuits, bath and beach products, sleepwear, jewelry, ornamental novelty pins, pins as jewelry, home goods, and downloadable online content, avatars and immersive experiences for use inside video games; On-line retail store services featuring a wide variety of consumer goods of others, not including eye drops