The mark consists of The mark consists of a rocket ship with a dog inside wearing a cape, two chains around the neck, a chain on the arm, glasses over his eyes, a crown on the head, a ring on the finger and a shirt with the letters MC on his chest. At the bottom of the rocket ship is the word Mini in black letters, under the word Mini is a rectangular black box with the word DOGGIES in white letters.
Color is not claimed as a feature of the mark.