The mark consists of the word "HOWARD" in capital letters, depicted in yellow with black dropshadows, which overlaps with a circle below which is depicted in yellow and black. Inside the circle is a depiction of an old-fashioned boy with cream-colored skin, brown hair with black lines and red lips, and black lines depicting the nose, eyes, and eyebrows of the child's face, with a yellow hat with black hat band, red shirt and brown overalls, with his right hand outstretched and index finger pointing ahead, all outlined in black and all against a white background. Below the circle at the bottom, is the word "PRODUCTS, INC." in capital letters, depicted in yellow with black dropshadows.
The color(s) yellow, black, white, brown, red, and cream is/are claimed as a feature of the mark.