The mark consists of f the word "TOTIS" with the letter "O" in yellow and the letters "TTIS" in green, the wording outlined in black with a white background, the word "DONITAS" appearing below "TOTIS" in white outlined in red and preceded and followed by two white dots outlined in red over the image of a pile of orange circular food, a white bunny outlined in black with ears highlighted in yellow and wearing a lighter blue shirt, darker blue pants, white sneakers outlined in black, and having a red tongue, light green eyes, and black nose, all over a green and black background with the black portion featuring a circular pattern in lighter black and with a yellow line extending from the left and right of the word "TOTIS" and separating the green portion from the black portion of the background, the stacked wording "HOT CHILI" in white with black outlining appearing over a stylized flaming chili pepper with the flame in shades of yellow, orange and red and the chili pepper in red with a green stem.
The color(s) green, yellow, white, black, red, orange and blue is/are claimed as a feature of the mark.
The English translation of "DONITAS" in the mark is "DONUTS". The wording "TOTIS" has no meaning in a foreign language.
"DONITAS", "HOT CHILI" AND THE PICTORIAL REPRESENTATION OF THE CHILI PEPPER AND ROUND SNACK FOOD