The mark consists of the wording "PHO" in stylized blue font and "FILET" in stylized red font. Behind the wordings is a design of green bamboo stalks and bamboo leaves. All of that is contained in a circle outlined in green. Below that are the wordings "PHO BO CHINH TONG" in green. At the top are red Chinese characters. There is a green outer circle. The color white represents transparent or background areas and is not claimed as a feature of the mark.
The color(s) red, green and blue is/are claimed as a feature of the mark.
The non-Latin characters in the mark transliterate to ¿YUE NAN NIU ROU FEN¿ and this means ¿Vietnamese beef noodle¿ in English.
"PHO BO CHINH TONG" means "traditional beef noodle".
NON-LATIN CHARACTERS THAT TRANSLITERATE TO "YUE NAN NIU ROU FEN," NON-LATIN CHARACTERS "PHO BO CHING TONG," AND "PHO FILET"