The mark consists of Frijolitos word logo is broken down and stacked on top starting "Fri" top, "jol" in middle, "toes" at the bottom. there is a red banner that reads "Durango Style Mexican Food". there is a tan sombrero on the left top letter "F" with red striping. There is a triangle-shaped tortilla chip with the right top corner cover in green "guacamole".
The name(s), portrait(s), and/or signature(s) shown in the mark does not identify a particular living individual.
FRIJOLITOS DURANGO STYLE MEXICAN FOOD
The color(s) green, red, tan, brown, black, white is/are claimed as a feature of the mark.
The English translation of Frijolitos in the mark is little beans.