The mark consists of the stylized wording "HAY BELLIES" in yellow and brown and outlined in black, to the right of the wording is the image of a smiling white cow with pink muzzle, white teeth outlined in black, pink ears, yellow horns, a brown spot around one eye, and blue eyes with black centers, and above the wording is the image of a smiling brown horse with dark brown mane, white teeth, pink tongue, and blue eyes with black centers, all appearing over a red-orange circular background outlined by black and white scalloped lines.
The color(s) pink, brown, white, yellow, red-orange, black, and blue is/are claimed as a feature of the mark.