The mark consists of the word Longgood in stylized letters, with with the L and D in stylized text in gray. The letters "o" in the mark, as well as the circle portion of the letters "g" and "d" appear in black and include a square in black inside the circle, except for the first "g" in the mark, which is in all red. Below the word Longgood are two Chinese characters in black. The entire mark appears on a white background.
LONG GOOD
The color(s) black, gray, red and white is/are claimed as a feature of the mark.
The non-Latin characters in the mark transliterate to "long" and "gu" and this means "a Chinese mythical dragon" and "bone; the frame or rib of a fan or umbrella", respectfully in English.
The English translation of the Chinese characters in the mark is "a Chinese mythical dragon" and "bone; the frame or rib of a fan or umbrella", respectfully; The wording Longgood has no meaning in a foreign language.