The mark consists of the words splatt mat in yellow font is in the middle of the logo separated by a blue liquid spatter with one white eye and a smiling face outlined in black, on top of the blue liquid spatter are 8 yellow beams of light, on the bottom of the blue liquid spatter oriented on the right side is blue text over an orange paint brush stroke with the words just for kids followed by a blue transparent diamond.
The color(s) blue, yellow, orange, balck is/are claimed as a feature of the mark.