The mark consists of a white bottle label outlined in black having an overall rectangular shape with a gold upper and lower inner-line border. At the upper center of the label appears, a circular teal Aztec design with a white center portion and the words "FROM SEA WATER" in the center appearing in the color black. On the left side of the label appears the stylized wording "SAVE THE OCEAN" above the words "WE COME FROM THE SEA AND WATER WE ARE, TODAY TERRESTRIAL TRAVELERS WHO EMBRACE BIODIVERSITY AND CELEBRATE OUR ORGANIC ESSENCE. WE COME FROM THE SEA AND WE ARE TULUM BEER." in black above a teal line, above the stylized words "VENIMOS DEL MAR Y SOMOS AGUA, HOY VIAJEROS TERRESTRES QUE ABRAZAMOS LA BIODIVERSIDAD Y CELEBRAMOS NUESTRA ESCENCIA ORGÁNICA. VENIMOS DEL MAR Y SOMOS CERVEZA TULUM" above a red and white rectangle with an image of a scuba diver appearing in black above the stylized words "TULUM BEER CONTRIBUTES TO THE CONSERVATION OF OUR SEAS AND ITS INHABITANTS THROUGH THE GRAN ARRECIFE MAYA FOUNDATION." above a teal border above the words "LA CERVEZA TULUM CONTRIBUYE A LA CONSERVACIÓN DE NUESTROS MARES Y SUS HABITANTES A TRAVÉS DE LA FUNDACIÓN GRAN ARRECIFE MAYA.". The center of the label displays the stylized word "TULUM" in large black letters above the stylized wording "CERVEZA ARTESANAL" appearing in the color teal above an image of a brown sea turtle above the wording "LAGER" appearing in the color gold. On the right side of the label appears the wording "CERVECERIA GRAN ARRECIFE MAYA" in black to the right of an image of a stylized outline of a sea horse head in black with two teal slashes, above the stylized words "CERVEZA ARTESANAL MEXICANA ELABORADA POR: CERVECERÍA GRAN ARRECIFE MAYA CARRETERA CANCÚN-CHETUMAL KM 230, PARQUE TANKAH, 77789, TULUM, QUINTANA ROO." above a teal line, above the stylized words "EL ABUSO EN CONSUMO DE ESTE PRODUCTO ES NOCIVO PARA LA SALUD" above an image of a no driving symbol, no drinking when pregnant symbol and no drinking under 18 symbol above the stylized words "Cont. Net. 355ml. Alc. Vol. 4.0%".
The color(s) brown, teal, red, white, black and gold is/are claimed as a feature of the mark.
The English translation of "CERVEZA ARTESANAL", "Venimos del mar y somos agua, hoy viajeros terrestres que abrazamos la biodiversidad y celebramos nuestra escencia orgánica. Venimos del mar y somos Cerveza Tulum", "La cerveza Tulum contribuye a la conservación de nuestros mares y sus habitantes a través de la Fundación Gran Arrecife Maya", "CERVECERÍA", "GRAN ARRECIFE", "Cerveza artesanal mexicana elaborada por", "CERVECERÍA GRAN ARRECIFE", "EL ABUSO EN CONSUMO DE ESTE PRODUCTO ES NOCIVO PARA LA SALUD" in the mark is "ARTISANAL BEER", "We come from the sea and we are water, today terrestrial travelers who embrace biodiversity and celebrate our organic essence. We come from the sea and we are Cerveza Tulum", "Tulum beer contributes to the conservation of our seas and its inhabitants through the Gran Arrecife Maya Foundation", "BREWERY", "GREAT REEF", "Mexican craft beer made by", "BREWERY GREAT REEF", "THE ABUSE IN CONSUMPTION OF THIS PRODUCT IS HARMFUL TO HEALTH".
"LAGER", "CERVEZA ARTESANAL" AND "CERVECERÍA"
Trademark: 90595352
