The mark consists of the wording "IDOG" where the "I" is gray and "DOG" is purple. The letters "I" and "D" form the stylized head and ear of the dog, and the wording "DOG" forms the body, with the top part of the letter "G" extended into an uplifted tail. The head portion of the dog features a purple snout with a nose and whisker spots in purple. The snout fully encompasses the "I" and is aligned with "DOG". The color white represents background and transparent areas and is not part of the mark.
I DOG
The mark was first used anywhere in a different form other than that sought to be registered at least as early as 04/01/2016
The mark was first used in commerce in a different form other than that sought to be registered at least as early as 04/01/2016
The color(s) purple and gray is/are claimed as a feature of the mark.
"ANIMAL FEATURES TO CREATE A MARK OR PORTION THEREOF."