The mark consists of the stylized word "CARPANO" in black and dark gold characters on a white rectangular banner design. The stylized word "BIANCO" is featured in white and black characters on a green rectangular banner design and it appears below "CARPANO". A grey bar design is featured in-between the white rectangular banner design and the green rectangular banner design. A thin black rectangular design is featured on top of the white rectangular banner design and the green rectangular banner design. Below the word "BIANCO" is the stylized wording "THE 1ST VERMOUTH in black on a white curved rectangular background design positioned above the stylized stacked wording "ANTICA RICETTA" in gold. A gold horizontal bar design is positioned below the stylized word "RICETTA", and the stylized black wording "G.B. CARPANO" is positioned below the horizontal bar design. A gold horizontal bar design is positioned below the stylized wording "G.B. CARPANO". The stylized black wording "FONDATA IN TORINO - PRODOTTO D'ITALIA" is positioned below the wording "G.B. CARPANO" and is stacked above the stylized black wording "FRATELLI BRANCA DISTILLERIE - MILANO". A black curved bar design is featured above the wording "FRATELLI BRANCA DISTILLERIE - MILANO". The aforementioned wording and designs, as illustrated in the mark, are positioned on top of a white banner design that features the stylized black wording "TORINO" and "ORIGINALE" featured within individual black ribbon designs. A red shield design is featured at the top of the white banner design that is outlined in dark gold and features a dark gold tree design and two white star designs. A dark gold coat of arms design and dark gold frieze design is featured above the red shield design. The stylized dark black number "1786" is positioned below the red shield design and underlined in black. A black floral pattern design that features black leaves and black grapes is featured on the white banner design. The white banner design is outlined in black and features an inner black outline design. A green banner design is positioned below the white banner design that features a stamp design in dark red with the stylized stacked gold wording "1786" and "CARPANO" positioned in the middle of the stamp design. A white floral design that features white leaves and white grapes is featured within the lower green banner design that is outlined in white and black. The stylized wording and designs, as illustrated in the mark, are positioned on top of a white rectangular background that is not a claimed feature of the mark.
CARPANO BIANCO THE FIRST VERMOUTH ANTICA RICETTA G.B.CARPANO TORINO ORIGINAL SEVENTEEN EIGHTY SIX FONDATA IN TORINO PRODOTTO D'ITALIA FRATELLI BRANCA DISTILLERIE MILANO FOURTEEN. NINE PERCENT ALCOHOL/VOLUME THREE SEVENTY FIVE MILLILITERS SEVENTEEN EIGHTY SIX CARPANO; CARPANO BIANCO THE FIRST VERMOUTH ANTICA RICETTA G.B.CARPANO TORINO ORIGINAL ONE SEVEN EIGHT SIX FONDATA IN TORINO PRODOTTO D'ITALIA FRATELLI BRANCA DISTILLERIE MILANO ONE FOUR . NINE ALCOHOL/VOLUME THREE SEVEN FIVE MILLILITERS ONE SEVEN EIGHT SIX CARPANO
The color(s) black, gold, green, dark gold, dark red, and white is/are claimed as a feature of the mark.
The English translation of "BIANCO", "ANTICA RICETTA", "TORINO ORIGINALE", "FONDATA IN TORINO", "PRODOTTO D'ITALIA", "FRATELLI BRANCA DISTILLERIE" and "MILANO" in the mark is "WHITE", "ANCIENT RECIPE", "TURIN ORIGINAL", "FOUNDED IN TURIN", "PRODUCT OF ITALY", and "BROTHERS BRANCH DISTILLERIES" and "MILAN".
"BIANCO", "THE 1ST VERMOUTH", "ANTICA RICETTA", "TORINO", "FONDATA IN TORINO", "PRODOTTO D'ITALIA", "FRATELLI", "DISTILLERIE" AND "MILANO"
Trademark: 90587438
