35 Business services, namely, office optimization services in the nature of office administration services, accounting services, employment hiring and recruiting, marketing, healthcare compliance, namely, data and informatics services in the nature of collecting and analyzing patient data to support healthcare compliance training on federal and state regulations on the provision of services, billing and coding, payroll processing services, cost management for the health care benefit plans of others, and human resource services in the field of personnel selection for others; business consulting services in the fields of office optimization services in the nature of office administration services, accounting, hiring, recruiting, marketing, healthcare compliance, payroll, healthcare benefits, and human resources services; collecting and analyzing data from healthcare organizations for business purposes; electronic data collection and data submission services for business purposes in the fields of medicine and healthcare; business services provided to the healthcare industry, namely, the collection, reporting, and analysis of healthcare quality data for business purposes; pharmaceutical cost management services and drug utilization review services