45 Personal care assistance of activities of daily living, such as bathing, grooming and personal mobility for mentally or physically challenged people; In-home support services to senior persons, namely, geriatric care management services in the nature of the coordination of necessary services and personal care for older individuals; Providing personal support services for patients and families of patients, namely, emotional counseling and emotional support; Providing personal support services for caregivers, partners, wives and husbands of the chronically ill and/or disabled, namely, companionship and emotional support