The mark consists of a shaded rectangle with gold at the top and bottom, a gold circle with the number "5" and three Chinese characters surrounded by a gold wavy line border, underneath which is the design of three pieces of straw, hay, and another plant stalk in gold and white, to the right of which are several gold Chinese characters, above which are two white Chinese characters with a red background, the wording "MAUTAI" in white in a vertical line and "XO" in red below it. At the bottom of the rectangle is the wording "TTL" in red followed by six red Chinese characters. The color black represents background and is not claimed as a feature of the mark.
The color(s) white, gold, and red is/are claimed as a feature of the mark.
The number "5" together with the non-Latin characters at the top left portion of the mark transliterate to "Wu Nian Shu Cheng" and this means "five years aged" in English. Seven nonLatin characters on the right side of the mark transliterate to "Yu Shan Chen Nian Mau Tai Jiu" and this means "Yu Shan extra old Mau Tai liquor" in English. Six non-Latin characters at the bottom of the mark transliterate to "Tai Wan Yan Jiu Gong Si" and this means "Taiwan Tobacco & Liquor Corporation" in English.