The mark consists of The number 4 in large format followed by the word "Ever" in much smaller letters, with the word "Smile" beneath the word, "Ever" in the same format, with the letter "S" starting beneath the letters "ve," with the words, "Teeth For a Lifetime in One Day" in a much smaller size beneath the word "Smile," with a drawing of a line simulating a smile centered beneath the vertical stroke of the number 4 and ending in a star on the right end of the line.
FOREVER SMILE TEETH FOR A LIFETIME IN ONE DAY; FOUR EVER SMILE TEETH FOR A LIFETIME IN ONE DAY