The mark consists of a pirate having a black beard and large red hat with a ship in the background within an oval shaped white border with a red colored ribbon on top having the words premium quality in white and the words MI CR STAL in white on a red parallelogram having a palm tree between the letters CR and STAL, with the word FUERTE immediately below the pirate's beard, and a field of white stars across the bottom portion of the design.
The color(s) red, white, black, blue and brown is/are claimed as a feature of the mark.
The English translation of FUERTE; MI CR STAL in the mark is STRONG and MY Window.