The color(s) red, orange, blue, and yellow is/are claimed as a feature of the mark.
"BABY"
The mark consists of the stylized wording "Baby Circus" with the letters "B", "C" and "c" in the color red, the letters "a" and "u" in the color orange, the letters "b", "r", and "s" in the color blue, and the letters "y" and "i" in the color yellow, with an elephant between the two words having a yellow face, orange body, red ear with blue contours, and a blue eye, and below, the slogan "Si los bebés nacieran vestidos, traerían esta etiqueta" in the color orange.
The English translation of "Si los bebés nacieran vestidos, traerían esta etiqueta" in the mark is "If babies were born dressed, they would wear this label".