The mark consists of the black word "KINGWAY" outlined in gray in the center. The red letter "K", the black word "KINGWAY", and black Chinese characters are above the center "KINGWAY". The design of a vine and hops in malt yellow and white are below the center "KINGWAY". The gray wording "KINGWAY PREMIUM LAGER" is curved both along the top and bottom, and both sets of wording are contained within a curved green shape that are outlined in malt yellow. Two curved bands in malt yellow surround the upper "K" and "KINGWAY", and two curved bands in malt yellow surround the lower vine and hop design. A vertical rectangle with curved corners in malt yellow surrounds all of these elements. All of the aforementioned elements are against a vertical rectangular background with curved corners in white, and then placed onto a green rectangular background.
The color(s) green, malt yellow, gray, red, black, and white is/are claimed as a feature of the mark.
The non-Latin characters in the mark transliterate to "JIN", "WEI", "PI", and "JIU", and this means "GOLD", "POWER", and "BEER" in English.
"PREMIUM LAGER" AND THE NON-LATIN CHARACTERS THAT TRANSLITERATE TO "JIN" AND "PI JIU"