The color(s) blue, green, white, red is/are claimed as a feature of the mark.
"ORTHODONTIC CENTERS"
The mark consists of a blue-lined oval, the top portion of which is shaded in white. The top portion features the word "ALTA" in stylized blue lettering next to the word "SMILES" in stylized red lettering and underlined with a blue line from the letter "A" in "ALTA". The wording "ALTA SMILES" is surrounded by a partial green oval on the white background area. The bottom portion of the blue-lined oval features the wording "ORTHODONTIC CENTERS" in white lettering with a blue background shading the bottom portion of the overall oval design.
The English translation of ALTA in the mark is HIGH.