The mark consists of a tear drop outlined in the colors light purple, medium purple, and dark purple with a raspberry coming out of the top left hand corner in light red, medium red, and dark red, and with a blueberry in light blue, medium blue, and dark blue on the lower right hand corner. Within the tear drop are the words "hydrating juice water" in dark purple, underneath are the letters "frutly" in black stylized font and a medium purple droplet above the letter "u". Centered underneath are the words "MIXED BERRY" in medium purple with the words "FLAVORED JUICE DRINK FROM CONCENTRATE WITH OTHER NATURAL FLAVORS" in gray font, all appearing within a white background in the tear drop shape. The white square upon which the mark rests represents background or transparent areas only and is not claimed as a feature of the mark.
The colors light purple, medium purple, dark purple, light red, medium red, dark red, light blue, medium blue, dark blue, gray, black, and white are claimed as a feature of the mark.
"HYDRATING JUICE WATER", "MIXED BERRY", AND "FLAVORED JUICE DRINK FROM CONCENTRATE WITH OTHER NATURAL FLAVORS"