The color(s) white, red, black is/are claimed as a feature of the mark.
The mark consists of The mark consists of the stylized Yin Yang picture consisting of white and red halves. Below this picture is the stylized words "ARTIST" (white words on the black background), "BE.COM" (black words on the white background). Under these words, there is an inscription "find the next great artists of our generation" made in regular font (black words on white background) Below are the words: "ARTIST" (white words on the red background), "BE.COM" (black words on the white background). Under these words, there is an inscription "find the next great artists of our generation" made in regular font (black words on white background). To the right of this inscription are small stylized Yin Yang picture consisting of black and white halves.