Color is not claimed as a feature of the mark.
The mark consists of of a heart followed by the wording "FIRSTLOVELIVE.COM" all in lower case. The heart has a circle inside the right side of the heart, which takes up the entire curved, right side of the heart, resembling a camera lens or an eye. The circle has a border and inside the circle appears a smaller circle in the center, which has a tiny circle on the top right side.
FIRST LOVE LIVE