The mark consists of a profile of a bearded man wearing a cowboy hat appearing within a rectangular decorative border. Above the man are the words "KoW-Boi'z" in stylized font and underneath the man are the stylized words "Gettiup Sauce". Appearing under "Gettiup Sauce" is the smaller size word "Heat" followed by the number "1", "2", "3", "4" and "5" with number "1" enclosed in a circle.
COWBOYS GETTING UP SAUCE HEAT ONE TWO THREE FOUR FIVE