The mark consists of a rope forming a circle with the stylized letter "N" at the center. The stylized words "NOW OR NEVER" with each word separated by small circle appear on top of "N", the letters "EST" and numbers "1986" at the left and right side of "N" and the smaller wording "NOWLLC" underneath.
NOW · OR · NEVER N ESTABLISHED NINETEEN EIGHTY SIX NON LLC; NOW · OR · NEVER N ESTABLISHED ONE NINE EIGHT SIX NON LLC; NOW · OR · NEVER N ESTABLISHED ONE THOUSAND NINE HUNDRED EIGHTY SIX NON LLC