Color is not claimed as a feature of the mark.
"BAR"
The mark consists of the drawing of a man in a sitting position wearing a small hat with a feather, a shirt, a jacket, shorts, knee high socks and shoes. The man appears holding a beer mug. Next to the man appears a circle within which appears the wording BAR DO ALEMÃO DE ITU" in stylized font. Below de wording "SEIT 1902" in stylized font.
BAR DO ALEMÃO DE ITU SEIT NINETEEN HUNDRED TWO; BAR DO ALEMÃO DE ITU SEIT ONE THOUSAND NINE HUNDRED TWO; BAR DO ALEMÃO DE ITU SEIT ONE NINE ZERO TWO
The English translation of BAR DO ALEMÃO DE ITU SEIT in the mark is ITU GERMAN BAR SINCE.